Take a look at selected PR projects and campaigns we have delivered for clients such as Disney+, Rakuten Kobo, ALPLA, and others.
We supported the contemporary circus company Cirk La Putyka in promoting their brand-new performance St.art. Our collaboration covered 360° marketing communication. We secured media coverage worth tens of millions of Czech crowns, as well as OOH campaigns, partner communication, and coordination of the social media team. Together, we fine-tuned every move—much like acrobats on stage—and it was an incredible ride!
Client: Cirk La Putyka
Project: Premiere of the performance St.art
Concept: We arranged interviews and reports, including coverage on Czech Television’s Události and TV Nova’s Televizní noviny, as well as features in top Czech media outlets. We secured advertising spaces for OOH campaigns (public transport, stops, rotundas) and spots on the radio and at Aero Cinema. A dedicated Instagram profile for St.art was created, showcasing the acrobats and offering behind-the-scenes insights. Ahead of the premiere, we invited journalists to a press conference held at Jatka 78, where St.art was the main focus.
Results:
Media coverage valued at CZK 18,457,150, reaching 10,287,160 people. All scheduled performances were sold out.
Timeline: May – September 2025
Client: Freudenberg Sealing Technologies
Project: Employer branding and recruitment campaign
Concept: Based on employee research, we gathered authentic insights and updated the careers website. We developed a local recruitment campaign featuring real employees and their testimonials, combining OOH and online communication. The campaign was supported by internal communication, including an internal magazine and additional materials for employees. It also included a recruitment video aimed at vocational schools.
Results:
The campaign increased interest in working for the company and attracted a higher number of qualified candidates. Open positions were successfully filled within a few months, and relationships with existing employees improved.
Client: ALPLA, a leading manufacturer of plastic packaging
Project: Educational campaign for schools
Mechanism: We developed a methodological guide for schools on sustainability, with a secondary focus on fostering critical thinking. The materials, centered on plastic use and recycling, provide methodological support for environmental education teachers in kindergartens, primary, and secondary schools.
Results: Nearly 300 schools and 8,500 students across the Czech Republic participated.
Accompanying activities: Online workshops on plastics with the client and other stakeholders, a teacher conference focused on environmental education, and media coverage.
Executed: September 2023 – June 2024
Client: Disney+
Project: Disney+ launch for the Czech and Slovak markets
Mechanism: We strategically plan and coordinate all marketing activities to ensure a successful launch and broad public adoption. We created communication campaigns and collaborated with key partners to maximize reach and effectiveness.
Result: In its launch year, the Czech Republic achieved some of the best business results in Central Europe.
Executed: 2022 – 2023
Client: LOKÁLOVÉ
Project: Long-term PR
Mechanism: Our agency collaborates with Lokálové, an organization supporting honest farmers, growers, and producers focused on high-quality local ingredients, craftsmanship, and tradition, with respect for both people and the environment. Through PR, we actively grow the brand’s community, engage consumers, and motivate new customers to buy from these farmers. At the same time, we enhance the reputation of the producers, ensuring their work reaches the widest possible audience.
Result: A growing community and increasing interest from Czech producers themselves.
Executed: 2021 – 2024